Assessing the Market for a New Tablet Computer
Join management consultants from Bain & Company as they attempt to determine total market demand for a technology company that has developed what they believe is a breakthrough new product. To properly prepare for the pr…
Data-Driven Decision Making in Technology Design
How can pharmacies ensure that their customers’ critical medication needs are addressed in a safe and timely fashion? In this Spark 101 video, students will use their technological and analytical skills to design a Minim…
Deal Or No Deal: Should the State Fair Company Make the Acquisition?
How does a growing state fair company decide to expand its geographic footprint to operate in other regions across the country? In this Spark 101 case challenge, students will help Bain & Company, a global management con…